The Jampa Negra Walk: An Immersion in the Black History of João Pessoa

The experience is an initiative that stands out for its social, historical, and cultural importance. By walking through the Historic Center of João Pessoa, participants have the opportunity to:

Resignify Spaces: Through the walk, places in the Historic Center gain new meanings, revealing the importance of the black population in the city's construction and its identity.
Rescue Memories: The walk is a journey through places that bear the marks of the black presence in the city, allowing for a deeper connection with the history and Afro-Brazilian culture of Paraíba.
Promote Awareness: By addressing public history from an anti-racist perspective and educational tourism, the walk contributes to the deconstruction of Eurocentric historical narratives and the valorization of the contribution of the black population to the formation of Brazilian society.
Value Afro-Brazilian Culture: The experience promotes a closer contact with Afro-Brazilian culture, its traditions, artistic expressions, and historical figures.

Check out some stopping points on the itinerary:

* São Francisco Cultural Center;
* Ponto de Cem Réis;
* Church of Mercy;
* Rua Direita (now Duque de Caxias);
* Barão do Rio Branco Square (former Pelourinho de João Pessoa);
‌* Blue Mansion (Montenegro Gallery);
* And others.
‌
‌Meeting Point: São Francisco Cultural Center, Downtown – João Pessoa.
‌Not included: transportation, meals, and tickets to São Francisco Cultural Center.
‌Duration: 3 hours
CCSF Entrance: R$ 24.00 full
R$ 12.00 half (students, teachers, and 60+)

Important Information:

This tour is not recommended for people with low mobility. We suggest wearing loose and light clothing, comfortable shoes (sneakers), and hats. We recommend using sunscreen, sunglasses, and bringing water bottles.